This charming Bardon home had everything going for it—modern renovations, dual-living potential, and a prime location. But when it was first listed with an another agent, it sat on the market for 50 days without a single offer. Buyers just weren’t connecting with the space. Clearly, something needed to change.
Fresh Eyes, Local Expertise, and a Game-Changing Strategy
When Calibre Real Estate stepped in, our inner west specialists, Justin Hagen and Keaton Luck, saw an opportunity to reposition the home for the right audience. The previous campaign missed the mark for buyers in Brisbane’s Inner West. So, they teamed up with The Styled House duo, Alice and Debbie, to rethink the styling and selling strategy. This wasn’t just about staging for looks—it was about creating a home buyers could truly imagine living in, using more contemporary and well-designed furniture to better suit the space. The changes were subtle but highly effective.
Transforming Spaces, Creating Connections
One of the key focuses was the home’s overall feel. Earthy textures, natural wood tones, and soft textiles were introduced to create a warm, inviting atmosphere. It wasn’t just about aesthetics; it was about evoking a sense of comfort and belonging.
The lower level, was styled as a guest retreat and home office, transforming it into a versatile, highly desirable feature. Meanwhile, the open-plan living area was adjusted to feel even more spacious and cohesive, helping buyers visualise their own furniture effortlessly fitting the space.
Light and airiness were enhanced with thoughtful furniture placement, sheer curtains, and well-positioned mirrors, ensuring each room felt fresh and bright. The home’s natural light became one of its most powerful selling points.
Outside, the expansive deck and BBQ kitchen—previously underappreciated—were reimagined with outdoor furniture, greenery, and styling touches that helped buyers picture laid-back weekends and relaxed entertaining. These spaces became lifestyle highlights that made a lasting impression.
The Right Changes, the Right Buyer, the Right Result
With a refined look and targeted marketing strategy, interest in the home ignited almost immediately. Within 4 days, a strong offer came through. By day 9, the home sold for $1,833,000 — a fantastic outcome for the owners.
Presentation Isn’t Just About Looks—It’s About Strategy
This success story wasn’t about making the home ‘pretty.’ It was about understanding the local buyer profile and tailoring the presentation to meet their expectations. The home was always great—it just needed help telling its story.
Selling isn’t just about listing—it’s about presenting your home in the best light and connecting with the right buyers. With The Styled House and Calibre Real Estate, you can do just that.
Ready to make your home stand out? Contact us today!
