When setting an asking price it’s always tempting to go high, but in reality your house is only worth what a buyer is willing to pay for it. If you aim too high, you can end up putting off the right buyers and attracting the wrong ones, which makes for a long, drawn out and frustrating sale process. On the other hand, pricing too low might attract lots of buyers but can mean you lose out on your potential property value.
The right property pricing should:
Knowing how to price your home for a fast and successful sale comes down to an understanding of the local real estate market, and recent property sales in your area, as well as an awareness of anything that might make your property stand out from the crowd – for better or worse. A free real estate property value estimate is a good place to start.
It’s important to remember that no agent can control your property value or guarantee you a certain sale price. The role of your agent is to plan an effective marketing and exposure strategy, guided by concrete market analysis and recent sales, that capitalizes on the potential of your property. Choose an agent based on their knowledge and experience, not on false promises.
Learn more about the most effective channels for marketing your property, from printed media to online marketing, paid campaigns and in-person visits, and make sure you’re ready to capitalize.
Learn more about the little things that can make a big difference. Get some tips on how you can add value to your home and showcase it as its best when prospective buyers come to call.